Transport company “Vostok Express” engaged in passenger transportation in the Far East (Khabarovsk). Logo is the image of a tiger in linear style as assotiation with road lines. “Vostok” is an willpower of a tiger, “express” is its blazing speed. The beast is big and fast as buses of the company. Identity combines rigor and energy. Also tiger is close to tourism and nature, and not by accident, because the target audience of company is the travel agencies and the men ordering transport for trips to the countryside or celebration.
Project featured on Branding Served.